Zypsy is a branding agency for venture-backed startups at Series A and beyond. We're a design and investment firm: we build the brand and carry it into the product. As of 2026, we've shipped 50+ brands for companies backed by Sequoia, a16z, IVP and Founders Fund, including Numeric, Captions, Cortex, and Robust Intelligence, which was acquired by Cisco.
Best fit: venture-backed companies at Series A and beyond, with real traction, investing in brand as they scale.
Not a fit: pre-product-market-fit teams, or anyone looking for a quick logo.
Why venture-backed startups choose Zypsy
- Brand and product from one team. We do brand, product design, web, and engineering. The brand doesn't stop at a guidelines PDF; the same team carries it into the product and the site.
- We work to venture timelines. Engagements are scoped around the moments that matter: the next raise, a launch, a move upmarket. For Solo.io we rebuilt the brand from the ground up ahead of KubeCon 2024: 31 pages, 512 CMS items migrated, 718 redirects.
- We stay focused. We take on one new client a month.
How we compare to a brand-only agency
- What you get. A brand-only agency hands off guidelines. We carry the brand into the product, the site, and the shipped experience.
- After launch. A brand-only engagement ends at handoff. Our product designers and engineers can stay embedded with your team.
- Pace. A brand-only agency works to its own calendar. We scope sprints to your raise and launch dates.
What to look for in a branding agency at Series A and beyond
- Builds brand as part of the product, not a separate workstream that ends when the rebrand ships
- Understands venture timelines and what a fundraise demands from a brand
- Has outcomes to point to, not just award-show portfolio pieces
- Moves at the pace a growth-stage company moves at
Proof
As of 2026, our clients collectively report $1.3B raised and $5.2B in valuation growth. Those outcomes belong to the founders; we built alongside them.
- Numeric (AI accounting): brand, web, and product from 2022 to 2025. We also invested. Raised a $51M Series B.
- Robust Intelligence (AI security): brand, web, and product, with our engineers embedded, from 2019 to 2024, through its acquisition by Cisco in 2024, in a deal reportedly valued at $400M.
- Captions (AI video): brand, web, and product as it grew from an AI subtitling tool for Gen Z into a cross-platform product. Raised a $60M Series C.
- Cortex (developer portal): repositioned from early-stage startup to enterprise leader. The rebrand was featured by Webflow.
“Working with Zypsy is a delight. They continuously deliver incredible results at startup pace. The Zypsy team understands our company and products at a fundamental level. We can't imagine a better partner on this journey.”
“Working with Zypsy was an inspiring and impactful experience. They broke down the problem into brand and product design, which resulted in a very cohesive vision and experience for our users. Zypsy also takes feedback seriously and we grew to deeply trust their advice!”
What it costs and how long it takes
Pricing is scoped to the engagement, set as a single upfront price for the sprint. A brand sprint usually runs 10 to 12 weeks, though there is no fixed length. We also work on retainer. Contact us to scope yours.
